Communicate & Celebrate

Communicating accomplishments and lessons learned can help honor and strengthen the work and those doing it. Celebrating successes can help sustain efforts to become a healthier municipality, city, or community.

Key Questions to Consider

• How will we communicate successes and lessons learned with the community, stakeholders and partners, and others doing this work?
• How will we celebrate accomplishments and honor community champions?
• How will we sustain those programs and policies that contributed to success?

 

Some Recommended Actions

1. Engage the media in communicating success stories about efforts
2. Share lessons learned in building healthier cities and communities with others (e.g., through a network or community of practice; attending meetings that offer opportunities to share experiences)
3. Highlight accomplishments and recognize champions, partners, and community members who brought them about (e.g., through communication channels, at honoring ceremonies)
4. Sustain those programs and policies that contributed to success.

 

Examples of Communication and Celebration

Evaluating and Celebrating Sustainable Transportation Efforts

BUENOS AIRES, ARGENTINA

 

Buenos Aires, the capital and largest city in Argentina, worked to make its urban center more inclusive and sustainable. The city was honored for its innovative urban planning and its advanced public transportation system. In 2014, Buenos Aires, was presented with the 9th annual Sustainable Transport Award for their improvements to urban mobility, reduction of CO2 emissions, and improvement of safety for pedestrians and cyclists.

 

Sources:

1. 1. Buenos Aires, Argentina Wins 2014 Sustainable Transport Award. Available from: https://www.itdp.org/buenos-aires-argentina-wins-2014-sustainable-transport-award/
   2. 2014 Sustainable Transport Award: Buenos Aires, Argentina. Available fromhttp://staward.org/winners/2014-buenos-aires-argentina/

Resources to Help You Celebrate

Tools from the Community Tool Box

• Toolkit: Implementing a Social Marketing Effort
• Toolkit: Sustaining the Work or Initiative
• Chapter 6: Communications to Promote Interest
• Chapter 6, Section 1: Developing a Pan for Communication
• Chapter 41: Rewarding Accomplishments
• Chapter 45: Social Marketing of Successful Components of the Initiative
• Chapter 46: Planning for Long-Term Institutionalization
• Troubleshooting Guide: Not enough money to sustain the program or initiative

 

Resources from the World Health Organization/Pan American Health Organization

• Expert consultation on “Intersectoral Action on Health, a path for policy-makers to implement effective and sustainable action on health”
• Kampala Declaration on Fair and Sustainable Health Financing